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	<title>Kate Harding&#039;s Shapely Prose &#187; Advertising</title>
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		<title>Kate Harding&#039;s Shapely Prose &#187; Advertising</title>
		<link>http://kateharding.net</link>
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			<item>
		<title>Whom we talk to when we talk about fat</title>
		<link>http://kateharding.net/2009/08/19/whom-we-talk-to-when-we-talk-about-fat/</link>
		<comments>http://kateharding.net/2009/08/19/whom-we-talk-to-when-we-talk-about-fat/#comments</comments>
		<pubDate>Wed, 19 Aug 2009 15:37:16 +0000</pubDate>
		<dc:creator>Kate Harding</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Fat]]></category>
		<category><![CDATA[You've Got to Be Kidding Me]]></category>

		<guid isPermaLink="false">http://kateharding.net/?p=3488</guid>
		<description><![CDATA[






I would really love to ignore PETA, just in general, and their latest fat-hating billboard in particular.

But there&#8217;s something about this one I haven&#8217;t yet seen addressed in the various denunciations of it*: the language. Specifically, that the &#8220;lose the blubber&#8221; bit is talking to fat people, but the &#8220;SAVE THE WHALES&#8221; bit is talking [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=kateharding.net&blog=920046&post=3488&subd=kateharding&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://kateharding.net/2009/08/19/whom-we-talk-to-when-we-talk-about-fat/feed/</wfw:commentRss>
		<slash:comments>191</slash:comments>
	
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			<media:title type="html">Kate Harding</media:title>
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	</item>
		<item>
		<title>The End of &#8216;Results Not Typical&#8217;?</title>
		<link>http://kateharding.net/2009/03/26/the-end-of-results-not-typical/</link>
		<comments>http://kateharding.net/2009/03/26/the-end-of-results-not-typical/#comments</comments>
		<pubDate>Thu, 26 Mar 2009 16:04:03 +0000</pubDate>
		<dc:creator>Kate Harding</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Dieting/WLS]]></category>
		<category><![CDATA[Fat]]></category>

		<guid isPermaLink="false">http://kateharding.net/?p=2763</guid>
		<description><![CDATA[






Tari just Twittered about this, and I see Rachel&#8217;s already covered it in-depth. I am giddy.
Updated guidelines on ad endorsements and testimonials under final review by the Federal Trade Commission—and widely expected to be adopted—would end marketers&#8217; ability to talk up the extreme benefits of products while carrying disclaimers like &#8220;results not typical&#8221; or &#8220;individual results [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=kateharding.net&blog=920046&post=2763&subd=kateharding&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://kateharding.net/2009/03/26/the-end-of-results-not-typical/feed/</wfw:commentRss>
		<slash:comments>174</slash:comments>
	
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			<media:title type="html">Kate Harding</media:title>
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		<item>
		<title>Read &#8216;Em</title>
		<link>http://kateharding.net/2009/03/16/read-em-2/</link>
		<comments>http://kateharding.net/2009/03/16/read-em-2/#comments</comments>
		<pubDate>Mon, 16 Mar 2009 23:10:37 +0000</pubDate>
		<dc:creator>Kate Harding</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Announcements]]></category>
		<category><![CDATA[Dieting/WLS]]></category>
		<category><![CDATA[Disability]]></category>
		<category><![CDATA[Fat]]></category>
		<category><![CDATA[Health at Every Size]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Medicine]]></category>
		<category><![CDATA[Self-Image]]></category>
		<category><![CDATA[You've Got to Be Kidding Me]]></category>

		<guid isPermaLink="false">http://kateharding.net/?p=2735</guid>
		<description><![CDATA[






There are about a gazillion things we&#8217;ve missed in the last week, so it&#8217;s round-up time.
First, though, I have a favor to ask of anyone who can swing it.  Al&#8217;s friend Peter lost his job last July. He and his partner of 20+ years, Ericka, are now in danger of losing their house &#8212; [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=kateharding.net&blog=920046&post=2735&subd=kateharding&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://kateharding.net/2009/03/16/read-em-2/feed/</wfw:commentRss>
		<slash:comments>104</slash:comments>
	
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			<media:title type="html">Kate Harding</media:title>
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		<title>Pop Quiz</title>
		<link>http://kateharding.net/2009/02/17/pop-quiz/</link>
		<comments>http://kateharding.net/2009/02/17/pop-quiz/#comments</comments>
		<pubDate>Tue, 17 Feb 2009 17:20:07 +0000</pubDate>
		<dc:creator>Kate Harding</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Fat]]></category>
		<category><![CDATA[Health at Every Size]]></category>

		<guid isPermaLink="false">http://kateharding.net/?p=2597</guid>
		<description><![CDATA[






Which Fat Barbie image do you think is more likely to have a positive effect on children&#8217;s health?
This one (via Jezebel), with the tag line, &#8220;Keep obesity away from your child!&#8221;

 
Or, say, this one, with the tag line, &#8220;There are 3 billion women in the world who don&#8217;t look like supermodels, and only 8 who do&#8221;?

 [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=kateharding.net&blog=920046&post=2597&subd=kateharding&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://kateharding.net/2009/02/17/pop-quiz/feed/</wfw:commentRss>
		<slash:comments>147</slash:comments>
	
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			<media:title type="html">Kate Harding</media:title>
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			<media:title type="html">fatbarbie</media:title>
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		<title>WTF of the day: Fling candy bars</title>
		<link>http://kateharding.net/2009/02/15/wtf-of-the-day-fling-candy-bars/</link>
		<comments>http://kateharding.net/2009/02/15/wtf-of-the-day-fling-candy-bars/#comments</comments>
		<pubDate>Sun, 15 Feb 2009 19:40:31 +0000</pubDate>
		<dc:creator>Kate Harding</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Dieting/WLS]]></category>
		<category><![CDATA[Fat]]></category>
		<category><![CDATA[Femininity]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[You've Got to Be Kidding Me]]></category>

		<guid isPermaLink="false">http://kateharding.net/?p=2582</guid>
		<description><![CDATA[






Andy Wright at Mother Jones nails everything wrong with Mars&#8217;s new candy bars for the lady market so perfectly, I can&#8217;t even add anything. I can only quote:
Predictably, one of the hot selling points for the Fling bar is that &#8220;at under 85 calories per finger, it&#8217;s slim, but not skinny. Indulgent but not greedy. Naughty [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=kateharding.net&blog=920046&post=2582&subd=kateharding&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://kateharding.net/2009/02/15/wtf-of-the-day-fling-candy-bars/feed/</wfw:commentRss>
		<slash:comments>128</slash:comments>
	
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			<media:title type="html">Kate Harding</media:title>
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	</item>
		<item>
		<title>A Whole New Kind of Headless Fatty</title>
		<link>http://kateharding.net/2008/11/18/a-whole-new-kind-of-headless-fatty/</link>
		<comments>http://kateharding.net/2008/11/18/a-whole-new-kind-of-headless-fatty/#comments</comments>
		<pubDate>Tue, 18 Nov 2008 16:49:39 +0000</pubDate>
		<dc:creator>Kate Harding</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Fat]]></category>

		<guid isPermaLink="false">http://kateharding.wordpress.com/?p=2195</guid>
		<description><![CDATA[






Y&#8217;all, this is unbelievable. Yesterday, I got an e-mail from Shapeling Damanique about an ad she saw in a train station in the Netherlands. Writes Damanique (who also goes by Danielle around here): &#8220;The idea behind this ad: the fat lady gets distracted by a bag of candy, &#8216;loses her head&#8217;, and people could see [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=kateharding.net&blog=920046&post=2195&subd=kateharding&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://kateharding.net/2008/11/18/a-whole-new-kind-of-headless-fatty/feed/</wfw:commentRss>
		<slash:comments>95</slash:comments>
	
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			<media:title type="html">Kate Harding</media:title>
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		<item>
		<title>Open for Discussion: &#8220;Obesity Is Suicide&#8221;</title>
		<link>http://kateharding.net/2008/04/09/open-for-discussion-obesity-is-suicide/</link>
		<comments>http://kateharding.net/2008/04/09/open-for-discussion-obesity-is-suicide/#comments</comments>
		<pubDate>Wed, 09 Apr 2008 15:51:12 +0000</pubDate>
		<dc:creator>Kate Harding</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Fat]]></category>

		<guid isPermaLink="false">http://kateharding.wordpress.com/?p=1381</guid>
		<description><![CDATA[






I have no words.
       <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=kateharding.net&blog=920046&post=1381&subd=kateharding&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://kateharding.net/2008/04/09/open-for-discussion-obesity-is-suicide/feed/</wfw:commentRss>
		<slash:comments>167</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/5a1a92eea4a599af06be3d3586637164?s=96&#38;d=monsterid" medium="image">
			<media:title type="html">Kate Harding</media:title>
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		<item>
		<title>Free for Chubbies</title>
		<link>http://kateharding.net/2008/03/25/free-for-chubbies/</link>
		<comments>http://kateharding.net/2008/03/25/free-for-chubbies/#comments</comments>
		<pubDate>Tue, 25 Mar 2008 15:21:49 +0000</pubDate>
		<dc:creator>Kate Harding</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Fat]]></category>

		<guid isPermaLink="false">http://kateharding.wordpress.com/?p=1345</guid>
		<description><![CDATA[




On a lighter note, please enjoy this Vintage ad for Lane Bryant&#8217;s kids&#8217; (?) line.


(from About:Blank, H/T Al.)
       <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=kateharding.net&blog=920046&post=1345&subd=kateharding&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://kateharding.net/2008/03/25/free-for-chubbies/feed/</wfw:commentRss>
		<slash:comments>21</slash:comments>
	
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			<media:title type="html">Kate Harding</media:title>
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		<item>
		<title>What Happened to the Cheery Polka-Dots?</title>
		<link>http://kateharding.net/2008/01/15/what-happened-to-the-cheery-polka-dots/</link>
		<comments>http://kateharding.net/2008/01/15/what-happened-to-the-cheery-polka-dots/#comments</comments>
		<pubDate>Tue, 15 Jan 2008 00:51:57 +0000</pubDate>
		<dc:creator>Kate Harding</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Feminism]]></category>

		<guid isPermaLink="false">http://kateharding.net/2008/01/15/what-happened-to-the-cheery-polka-dots/</guid>
		<description><![CDATA[






All right, Anger Management Kitteh has given me a special dispensation to lose my shit about this Target ad that&#8217;s apparently on a billboard in Times Square.

Because boy, nothing makes me think, &#8220;Hey, I want to go buy sheets, socks, and a blender at the same place&#8221; like A WOMAN SPREAD-EAGLED ON A TARGET WITH [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=kateharding.net&blog=920046&post=1226&subd=kateharding&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://kateharding.net/2008/01/15/what-happened-to-the-cheery-polka-dots/feed/</wfw:commentRss>
		<slash:comments>44</slash:comments>
	
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			<media:title type="html">Kate Harding</media:title>
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	</item>
		<item>
		<title>Open for Discussion: &#8220;Namby-Pamby&#8221; Anti-Obesity Ads</title>
		<link>http://kateharding.net/2007/10/23/open-for-discussion-namby-pamby-anti-obesity-ads/</link>
		<comments>http://kateharding.net/2007/10/23/open-for-discussion-namby-pamby-anti-obesity-ads/#comments</comments>
		<pubDate>Tue, 23 Oct 2007 15:58:14 +0000</pubDate>
		<dc:creator>Kate Harding</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Fat]]></category>
		<category><![CDATA[Media]]></category>

		<guid isPermaLink="false">http://kateharding.net/2007/10/23/open-for-discussion-namby-pamby-anti-obesity-ads/</guid>
		<description><![CDATA[Reader Attrice tipped us off to this AP article about how &#8220;critics&#8221; don&#8217;t think the government&#8217;s new series of anti-obesity ads go far enough. They say:
[D]rama is lacking in the obesity spots — for example, none have offered a surgeon&#8217;s view of fat, or dramatized a death from Type 2 diabetes, or shown a person [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=kateharding.net&blog=920046&post=1063&subd=kateharding&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://kateharding.net/2007/10/23/open-for-discussion-namby-pamby-anti-obesity-ads/feed/</wfw:commentRss>
		<slash:comments>154</slash:comments>
	
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			<media:title type="html">Kate Harding</media:title>
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